Who is the Popeyes kid?
The Popeyes Kid, also known as Dieunerst Collin, is an 18-year-old college football player who recently landed a sponsorship deal with fast-food chain Popeyes. This deal stems from a new NCAA policy that allows college athletes to profit from their name, image, and likeness, commonly referred to as NIL. Collin's rise to fame started at the age of 9, when he became the subject of a viral Vine clip. A decade later, his name, image, and likeness are being used for billboards and other ads by Popeyes, thanks to a social media campaign by Collin and his fans that helped secure the deal.
Collin is a freshman at Lake Erie College in Ohio, where he also plays football. His journey since his viral Vine video from 2013 has led him to where he is now, a student-athlete capitalizing off his NIL. Collin hopes to turn professional after graduation and is using his current platform to build his personal brand.
Recently, Collin dropped his official merchandise with Fan Arch, featuring his nickname "The Popeyes Kid" and his image. The merchandise includes t-shirts, hoodies, and hats, all featuring Collin's likeness. This move further solidifies Collin's personal brand and shows that he is serious about building his image and profiting off his NIL.
The NCAA's new NIL policy has sparked a wave of opportunities for college athletes like Collin, who previously were not allowed to profit off their name, image, or likeness. This policy change has given student-athletes the same rights as any other student to profit off their talents and build their personal brands. The potential profits are substantial for student-athletes who have a large following or unique talents that can be monetized.
However, this policy change has also raised concerns about fairness and equality. Some critics worry that only high-profile athletes or those with large social media followings will benefit from NIL deals, leaving other student-athletes behind. Moreover, some worry that this policy change will lead to recruiting improprieties, with schools offering NIL deals to recruits in exchange for their commitment to the program.
Regardless of the concerns, the NCAA's new NIL policy has opened up a world of opportunities for college athletes like Collin. His success with Popeyes and the release of his official merchandise show that the potential profits for student-athletes are substantial. It is now up to the athletes to capitalize on these opportunities and build their personal brands while navigating the potential pitfalls that come with monetizing their talents.
In conclusion, the Popeyes Kid, Dieunerst Collin, is a college football player who has become a household name thanks to a viral Vine clip from his childhood. His recent sponsorship deal with Popeyes and the release of his official merchandise show that he is capitalizing on his newfound fame and profiting off his NIL. The NCAA's new NIL policy has opened up a world of opportunities for college athletes, but it has also raised concerns about fairness and equality. Only time will tell how this policy change will impact college sports and the student-athletes who participate in them.
ncG1vNJzZmiekaOus6%2FHZ5qopV%2BXubCz0midmqZdlr%2BktI6wn6hlmah6tbTEZqeoqJWusrR5yqKb